mulki&elliott is a Jakarta-based independent brand studio. Our work spans strategy, positioning, identity, visual systems, digital experiences, and the wider set of touchpoints through which a brand meets the world. We work with founders, operators, and institutions whose ambitions outpace the way they are currently understood.
it senses the shift
before others.
it senses the shift
before others.
it senses the shift
before others.
it senses the shift
before others.
this is brand strategy.
this is brand strategy.
this is brand strategy.
this is brand strategy.
Two founders.
One standard.
A close-knit partnership of two founders, each bringing a different discipline to every engagement. Nothing is left to default.
Ikhwanul Mulki
Founding Partner
Devon Elliott
Founding PartnerBuilt with intent.
Different industries, different ambitions. Each engagement shaped from strategy to system to execution, by the same hands, to the same standard.
One practice, built across many.
Integrated from strategy to surface. One team, one language, across disciplines.
Brand
The identity that holds everything together, across name, mark, palette, and system.
Motion
A brand brought to life in movement, given pace, rhythm, and presence.
Digital
The interfaces people use, navigate, and trust.
Applied
A brand carried into the world, across packaging, content, and the surfaces where people meet it.
